Marketing Stream

The Marketing stream supports Export-Ready Artists and Record Labels by contributing to the costs of the marketing and promotion of a Qualifying Album.

With your application, you must submit:

  • A complete and detailed Marketing Plan for your Qualifying Album

Marketing Stream Guidelines
Marketing Stream Developing Artist (lvl. II) Online Application
Marketing Stream Export Ready Online Application

Marketing Stream Completion Report (New Form Coming Soon)
Marketing Stream Cost Report (required for Completion Report)
Investment Program Declaration Template

Music Nova Scotia Investment Program Business Policies
Program Definitions of Eligible Applicants

Music Nova Scotia Logos and Acknowledgment Guide



  • March 15

  • June 15 

  • September 15

  • December 15


Who is Eligible?

  • Export Ready Artists, Developing Artist Level II, and Eligible Music Companies

  • Only the party that controls the commercial release rights and exclusive exploitation rights to the sound recording at the time of application may apply.


Level of Investment:

  • $10,000.00 maximum for Export Ready Applicant (or eligible music company) per Deadline
  • $5000.00 maximum for Developing Artist Level II Applicant (or eligible music company) per Deadline

Percentage of Investment – 50%